Biggest Estate Agents in London: The Essential Guide for Buyers and Sellers
London’s property market is one of the world’s most competitive, fast-moving and globally connected. In a city of shifting demand, prime neighbourhoods and intense competition, partnering with one of the biggest estate agents in London can give you a significant advantage — whether you’re buying, selling or investing.
Here is a complete guide to London’s largest and most influential estate agencies, backed by industry stats and research.
1. Why the Biggest Estate Agents Matter in London
Large agencies operate with:
extensive branch networks
strong brand recognition
substantial marketing budgets
larger databases of registered buyers
international relocation pipelines
specialist teams across lettings, sales and developments
Industry analysis shows that larger agencies consistently capture higher market share across both sales and lettings, giving clients greater exposure and faster transactions.
Source: TwentyCI Market Share Report, 2024
When competing in a market as dynamic as London, scale can genuinely shape your outcome.
2. Foxtons — One of London’s Most Dominant Agency Networks
Foxtons is widely recorded as one of the biggest estate agencies in London, particularly in the mid-market and upper-mid-market categories.
Key Performance Stats
Revenue reached £163 million in 2024, an 11% annual increase.
Source: Foxtons Annual Financial Results, 2024Lettings market share rose by over 30% year-on-year, according to market analytics.
Source: TwentyCI Lettings Market Share AnalysisSales market share increased by approximately 25% in the same period.
Source: TwentyCI Sales Activity Review
What Makes Foxtons Big
Their citywide dominance, high-volume output and aggressive marketing make them a standout choice for those seeking maximum exposure.
3. Savills — Global Strength, Central London Expertise
Savills operates as a global property consultancy, but London remains its strongest and most strategically important market.
Key Performance Stats
Employs more than 7,000 staff across the UK, with a large London concentration.
Source: Savills UK Corporate OverviewConsistently ranks among the top performers for prime London sales, new developments and high-net-worth buyers.
Source: Prime London Property Market Study, 2024
What Makes Savills Big
Their mix of global reach, research-led insight and well-established prime desks make them a powerful partner for luxury, investment and corporate transactions.
4. Knight Frank — A Heavyweight in Prime & Super-Prime London
Knight Frank is one of London’s most recognisable names, especially in the upper end of the market.
Key Performance Stats
Operates more than 80 offices nationwide, including major Prime Central London hubs.
Source: Knight Frank Corporate SummaryHandles a significant portion of London’s high-value and off-market transactions annually.
Source: Knight Frank Prime Property Insights, 2025
What Makes Knight Frank Big
Their reputation, longevity, and international client networks allow them to service both prime domestic buyers and ultra-high-net-worth global clients.
5. Dexters — Rapid Growth and Strong Central London Presence
Dexters positions itself as “London’s leading independent agency,” with substantial branch coverage and rapid expansion.
Key Performance Stats
Operates around 40 offices in Central London and over 80 across the capital.
Source: Dexters Corporate SummarySignificant growth in both sales and lettings over the past five years.
Source: London Estate Agency Performance Review
What Makes Dexters Big
Their deep neighbourhood-by-neighbourhood coverage gives clients hyper-local knowledge combined with impressive reach.
6. Chestertons — A Major Central London Player
Chestertons, with roots stretching back to the early 1800s, remains one of the most active agencies in Central and West London.
Key Performance Stats
Thousands of transactions annually across premium neighbourhoods such as Kensington, Belgravia and Westminster.
Source: Chestertons Annual Activity SummaryStrong presence in both sales and lettings within central boroughs.
Source: Central London Agent Activity Index
What Makes Chestertons Big
Their heritage, deep knowledge of affluent neighbourhoods, and solid mid-to-upper-market performance make them highly competitive.
7. Hamptons — Large, Trusted and Regionally Integrated
Hamptons covers London and the wider South East, serving buyers moving in and out of the capital.
Key Performance Stats
Over 90 branches nationwide, including a strong cluster in Greater London.
Source: Hamptons Corporate OverviewProven strength in both sales and lettings, especially mid-market families and commuters.
Source: UK Lettings Performance Report, 2024
What Makes Hamptons Big
Their cross-London and regional integration helps buyers moving between the capital and commuter towns.
8. Choosing the Best Big Agency for Your Needs
When narrowing down your choice, consider:
Your price band
Prime buyers often lean toward Savills, Knight Frank or Chestertons.
Mid-market buyers often favour Dexters or Foxtons.
Your chosen neighbourhood
The best agent is the one with recent, strong results in your specific postcode.
Your expectations
Some agencies excel in fast turnover.
Others specialise in discrete, off-market deals.
Some offer ultra-polished prime marketing.
Others prioritise volume and visibility.
Your timeline
Large agencies often achieve faster sales due to broader buyer pools.
Final Thoughts: London’s Biggest Agents Offer Big Advantages
In a city as layered and competitive as London, the biggest estate agents bring scale, expertise, data and visibility — advantages that directly impact price, speed and outcomes.
Whether you’re selling a family home, seeking a luxury flat, or investing in a high-growth area, partnering with one of London’s major agencies gives you a strategic head start.